Lead service
Performance marketing built around your goals.
Paid search, paid social, and campaign strategy focused on reaching relevant audiences and improving campaign performance over time.
What's included
Campaigns with a clear purpose.
Every campaign starts from your objectives, not from a channel. We bring together the pieces you need and keep them working as one system.
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01
Paid search
Search campaigns structured around intent, so your ads appear when people are actively looking for what you offer.
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02
Paid social
Social campaigns on the platforms your audience actually uses, with targeting and creative built for each placement.
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03
Campaign strategy
Channel mix, budget allocation, audiences, and messaging planned around your business goals.
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04
Conversion tracking
Measurement set up with GA4 and Google Tag Manager so conversions are counted only when they genuinely happen.
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05
Creative & landing page input
Ad copy, creative direction, and landing page recommendations that keep the message consistent from click to conversion.
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06
Ongoing optimization
Regular testing, budget shifts, and refinements based on what the data shows, reported in plain language.
How we approach it
Think. Target. Thrive.
The same three-stage approach, applied to your paid media.
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01
Think
We review your goals, audience, past campaign data, and measurement setup to find where the real opportunities are.
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02
Target
We build or restructure campaigns, audiences, and creative around the people you need to reach and the actions that matter.
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03
Thrive
We measure, test, and refine budgets and messaging over time, keeping spend connected to your objectives.
Questions
Performance marketing FAQs.
Something else on your mind? Ask us directly.
Which advertising platforms do you work with?
We recommend platforms based on where your audience is and what your goals require. We’ll confirm the right mix with you during the consultation rather than defaulting to every channel.
What budget do I need to start?
It depends on your goals, market, and the channels involved. We’ll help you set a realistic starting budget and scale based on what the data shows.
Can you guarantee results?
No responsible partner can guarantee specific results. What we commit to is clear goals, honest reporting, and continuous optimization.
How do you report on performance?
We agree on the metrics that matter up front and report against them in plain language, with clear notes on what we’re changing and why.
Let's find your next opportunity.
Whether you're refining your current marketing or planning something new, let's talk about your goals and where Turnstone can help.
Prefer email? Contact Turnstone.
- 01Tell us about your goals
- 02We review your current marketing
- 03We talk through the opportunities